Sunday 1st of February 2026
Viral Inspiration

Brooke launch collection brick animated video

Brooke has launched a new video animation to encourage members of the public to order a brick kiln collection box. Supporters can fill their ‘bricks’ with spare change to help improve the lives of working horses, donkeys and mules around the world.

Brooke has launched a new video animation to encourage members of the public to order a
brick kiln collection box. Supporters can fill their ‘bricks’ with spare change to help improve
the lives of working horses, donkeys and mules around the world.

The video shows a healthy donkey watching Brooke’s television advert featuring a
vulnerable donkey suffering from overloading as he works in the stifling heat of Pakistan’s
brick kilns. Moved by the story, the healthy donkey orders several brick collection boxes from
Brooke’s website, one for his home and one for his local vet’s reception desk, to help involve
the local community.

Brick kiln collection boxes can be ordered from Brooke’s website and are delivered to
supporters’ homes or workplaces. Once full, there are three easy ways of sending the
money to Brooke: online, over the phone or via cheque.

Ben Portus, a vet and long-time supporter of Brooke who recently travelled to India’s brick
kilns to help train local vets said: “Ordering a brick collection box is such a quick and simple
way to raise money to help some of the world’s most vulnerable horses and donkeys. I
recently visited the brick kilns in India and witnessed first-hand the terrible conditions the
people and animals endure. Just a small amount can pay to help train a local animal
healthcare provider to be a fully qualified vet, relieving the suffering of these beasts of
burden.”

Brooke’s collection boxes can be ordered by visiting www.thebrooke.org/collection. The
collection box appeal is part of Brooke’s How The Other Horse Lives campaign, which aims
to highlight the stark differences between the daily lives of horses in the U.K. and those
working horses and donkeys in developing countries. The money raised will help make a
long term difference to the lives of millions of working horses, donkeys and mules and the
communities that depend on them.

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