Wednesday 29th of April 2026
News

New Hiho Silver brand ambassador Tic Toc Eventing

Hiho Silver is delighted to announce that Abi Boulton from Tic Toc Eventing has become a brand ambassador for the company. Abi’s first act as ambassador will see her takeover Hiho’s Instagram account during her non-competition days at Burghley using #tictoctakeover.

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Emma Warren from Hiho Silver said:

“Abi and Tic Toc Eventing kept appearing on our various social media feeds, posting lovely pictures of our products in action. We loved Abi’s pictures, so we asked if she’d like to become a more official brand ambassador for us as she was a genuine fan, owned quite a bit of Hiho jewellery and had been promoting us off her own back for a while. We were delighted when she accepted!

We get a lot of support requests each day, but we only work with people who genuinely like the brand and understand us. And we’re thrilled to say that Abi does.”

Abi is based in Staffordshire and has a small team of horses that she’s looking to build and grow. Her best known horse is Tilston Tic Toc who came to Abi as a Novice horse and is now competing at CCI**** – in fact, he’s competing at Burghley this week. Abi had been a regular Hiho customer for a number of years and was well known to the show team who saw her at many events.

Abi said:

“I am so excited to be part of the team as a brand ambassador for Hiho Silver. I have always been such a massive fan of Hiho’s jewellery- I am rarely seen without at least one piece on!”

To follow Hiho Silver on Instagram and see Abi’s #tictoctakeover, search Hihosilveruk (https://www.instagram.com/hihosilveruk/). To find out more about Hiho, see www.hihosilver.co.uk, and to find out more about Abi and Tic Toc Eventing, see www.tictoceventing.co.uk.

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