This is more than just a light-hearted puff piece about a jolly day out. It’s a salute to a long-standing sponsor. Longines have been supporting racing and equestrian sport since 1881. In an unsettled economic climate with the demise of interest in this industry, such financial backing and enthusiasm is the very life-blood we need. Without sponsorship, the sport would not exist as it does.
So thank you Longines for your unrelenting support of the racing and equestrian worlds. Thank you for seeing the value and beauty in these wonderful, heroic sports as we do. And thank you Longines for contributing to a great day out for me and the thousands people who turned out to watch the QIPCO British Champions Day at Ascot. Long may it last.